To extend the consistent brand offline, we created a number of printed pieces that would be used throughout the customer experience – a pocket brochure, ratings card, door hangers, and contracts.
Shooting custom photography was a huge part of making this website and company's online identity as authentic as possible. The idea was to shoot more photography of green grass rather than the instillation process as that was truly why the consumer was wanting an irrigation system. The photos displayed below were captured by Michael Harman.