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AMERICAN GAMING ASSOCIATION

Advertising

Sports betting is expanding across the country offering fans a new way to get more engaged in sports. The American Gaming Association needed a super simple message to promote responsible betting in sports arenas. So we did that. We developed a no-brainer line and a structure that’s easily adapted to any arena, any sport, any team, any color scheme. It launched with the Washington Capitals and Washington Wizards, then spread across the country to teams like the  Vegas Golden Knights. Next up is the Washington Nationals once there are fans back in the stands.
Animated basketball ads placed in the Washington Wizards' Capital One Arena
Animated hockey ads placed in the Washington Captials' Capital One Arena
Animated banners for the Vegas Golden Knights circling T-Mobile Arena
Static banner ad for fans of the Washington Nationals

Original Photography

We worked with a local Austin artist, Joe Swec, for the hand lettering on the basketballs, hockey sticks, and bats. Michael Harman shot the photography.
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ZTE NBA All Star Game Loot LockerZTE NBA All Star Game Loot LockerZTE NBA All Star Game Loot LockerZTE NBA All Star Game Loot Locker
ZTE NBA All Star Game Loot LockerZTE NBA All Star Game Loot LockerZTE NBA All Star Game Loot LockerZTE NBA All Star Game Loot Locker